“Discovering my personal brand”
This week’s task for SCM501 is about having a personal [online] brand.
I’ll try to address the following items but I can’t guarantee I’ll succeed in explaining it all in one blog post! After all, having a personal brand, online or offline, is a life-long process, takes maturity and experience, and I don’t think it’s really possible to say “This is my mantra” but we’re more likely to hear “Ah, that must be his/her mantra”. In other words, it has to be earned.
- explain what your ‘mantra’ is,
- how you decided on it
- what else you need to do to be comfortable with your ‘brand’ and
- how you might use your blog to start taking control of it.